UPDATE: When the folks at JupiterResearch saw the quote I cite below attributed to me, their PR folks quickly jumped into action and had the quote properly attributed to Mr. Dowling.

DestinationCRM just published an article about Omniture’s new partner program. They quote me:

“We’re seeing lots of integration with Web data,” says Eric Peterson, senior analyst at Jupiter Research, which he says is representative of the marketing industry as a whole. “Omniture is going in the direction that I expect a lot of the vendors to go in. Third-party integrators and partners are an important of the business; they’re leveraging that more effectively to deliver improved services and customized solutions.”

While there is some small chance I said something similar to this months ago when I was actually a JupiterResearch analyst, I rather suspect that this quote should be attributed to my replacement at JUP, W. Greg Dowling.