Those of you reading this blog and coming to WebSideStory’s ActiveInsights conference at the Lowes Hotel in Santa Monica should look for me on-and-off over the next few days. I hope to make the cocktail reception Tuesday night, a few of the presentations and then I’m doing a training session on Thursday morning covering how companies use web analytics applications and the use of key performance indicators as a strategy for driving internal adoption of web metrics.

If you see me, come say hello! I realized at Emetrics when a table full of people cornered me to comment on the fact that I pretty much always wear tan shirts when I present that I’m approachable. At least I try to be.

(I didn’t bring a tan shirt to ActiveInsights.)

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