Web Analytics Demystified

Video from Jeremiah Owyang and the WAW Guru breakfast

Published by Eric T. Peterson on June 11, 2007.

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About a month ago, just before I started Web Analytics Demystified, I had the pleasure of sitting down for an interview with Jeremiah Owyang of PodTech.net. Clint first introduced me to Jeremiah when I was talking about measuring visitor engagement and how social media might be best measured. Jeremiah is very much connected in the Bay Area and I though the interview went really well (but you can judge for yourself by watching the interview at Jeremiah’s web site.)

A number of folks have commented on the interview at Jeremiah’s site and the comments are well worth a read.

More recently I wrote a post on the 10/20/70 Rule for Achievable Web Analytics Success in which I outlined the importance of process to web analytics. A number of folks have since commented on the post but Rene Dechamps from OX2 was kind enough to post a video from the conversation that got me thinking about 10/20/70 (thanks Rene!)

Since Rene was about as tired as I was at 7:00 AM local time, and he’d been kind enough to bring me a coffee, I recommend ** not ** trying to watch the video and just listening instead.

What do you think?  Should I stick to writing and stay off the tele?  As always, I welcome your comments.

About Eric T. Peterson

Eric T. Peterson is the founder of Web Analytics Demystified, Inc. and the author of Web Analytics Demystified, Web Site Measurement Hacks, and The Big Book of Key Performance Indicators. Mr. Peterson frequently presents on web analytics, is often cited in articles about digital measurement, and has been blogging on the subject since 2004.

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Posted Monday, June 11th, 2007 | 2 responses | Share, Save or Email


  • http://webanalytics.wordpress.com René Dechamps Otamendi

    Hi Eric,

    Regarding the WAA Guru Breackfast, you did really great, even if it was the third Emetrics day and we all slept very little time during those hectic days ;-)

    And don’t worry, if we do it again, it will be done on the first day or on a more reasonable hour.

    Take care,

    René

  • http://www.webanalyticsdemystified.com eric

    Rene: The event was delightful and I am forever in your debt for bringing me that Venti latte. Thanks again for helping the WAA International Committee organize the event.

 
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