Comments on: Example uses of the visitor engagement metric http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html Eric T. Peterson's Web Analytics Demystified weblog, since 2005! Fri, 4 Jul 2008 20:20:16 +0000 http://wordpress.org/?v=2.3.2 By: Il branded search aumenta il visitor engagement? « MediaMeter http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-45708 Il branded search aumenta il visitor engagement? « MediaMeter Tue, 06 Nov 2007 18:19:56 +0000 http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-45708 [...] il visitor engagement? Eric T. Peterson, il guru del web analytics, ha appena pubblicato un esempio dell’applicazione della metrica del visitor engagement al suo sito: WebAnalyticsDemystified. Il guru del web [...] […] il visitor engagement? Eric T. Peterson, il guru del web analytics, ha appena pubblicato un esempio dell’applicazione della metrica del visitor engagement al suo sito: WebAnalyticsDemystified. Il guru del web […]

]]> By: Web Analytics Facts » Web Analytics voer http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-42985 Web Analytics Facts » Web Analytics voer Wed, 31 Oct 2007 09:51:18 +0000 http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-42985 [...] Example uses of the visitor engagement metric van Eric T. P. [...] […] Example uses of the visitor engagement metric van Eric T. P. […]

]]> By: eric http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-42589 eric Mon, 29 Oct 2007 19:57:28 +0000 http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-42589 <b>Steve:</b> Aren't you supposed to be basking in the warm glow of Emetrics Stockholm? Regardless: My data set is not the best for highlighting the relationship between "engagement" and "book sales" since the book has been on the market for far longer than I have had Visual Site to make this calculation. Put another way, the fact that you and Clint send roughly the same percentage of moderately engaged visitors but you convert at a rate much higher doesn't mean that Clint's people are otherwise less good. More likely it means (as Clint pointed out) that you're helping me target a newer audience for my work. I would be happy to use the Chronicles as an example for another "drilling-down" post if you're okay with that. Let me know, and enjoy the conference! Steve: Aren’t you supposed to be basking in the warm glow of Emetrics Stockholm?

Regardless: My data set is not the best for highlighting the relationship between “engagement” and “book sales” since the book has been on the market for far longer than I have had Visual Site to make this calculation. Put another way, the fact that you and Clint send roughly the same percentage of moderately engaged visitors but you convert at a rate much higher doesn’t mean that Clint’s people are otherwise less good. More likely it means (as Clint pointed out) that you’re helping me target a newer audience for my work.

I would be happy to use the Chronicles as an example for another “drilling-down” post if you’re okay with that. Let me know, and enjoy the conference!

]]> By: Steve Jackson http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-42573 Steve Jackson Mon, 29 Oct 2007 18:51:57 +0000 http://blog.webanalyticsdemystified.com/weblog/2007/10/example-uses-of-the-visitor-engagement-metric.html#comment-42573 Hi Eric, I see my site is sending you no highly engaged visitors but still selling your books at a rate just under Jim's emetrics.org. Could you conclude from those visitors that moderate engagement is all that is required to sell your books? Or does the segment of traffic coming from the Chronicles site show you anything insightful? Are the visitors coming from the Chronicles somehow better qualified and therefore need to be less engaged? For instance do they come from a recommendation I made about your book or are they coming from the blog posts? Just curious ;o) Br Steve. Hi Eric,

I see my site is sending you no highly engaged visitors but still selling your books at a rate just under Jim’s emetrics.org. Could you conclude from those visitors that moderate engagement is all that is required to sell your books?

Or does the segment of traffic coming from the Chronicles site show you anything insightful? Are the visitors coming from the Chronicles somehow better qualified and therefore need to be less engaged? For instance do they come from a recommendation I made about your book or are they coming from the blog posts?

Just curious ;o)
Br
Steve.

]]>