Great news from Brussels and our friends at OX2!

This past week I have been having a glorious time traipsing about Europe talking to some very, very nice people about web analytics. My week started in London at the largest Web Analytics Wednesday in history and progressed to Amsterdam, then Brussels, and now to Helsinki, Finland. As I begin to wind things down, finishing up in Finland tomorrow and heading back to London just prior to going home, I wanted to share some really great news!

It gives me great pleasure to meta-introduce you to the first baby to be born of a true “web analytics couple”: Lucca Dechamps Pols, due in late April to the very wonderful and talented Aurelie Pols and Rene Dechamps Otamendi from Belgium’s LBi/OX2!

Those of you who know Rene and Aurelie surely know how excited, proud, and a little bit stressed out both parents are right now. Since I love being a dad I spent part of my time in Belgium regaling the couple with stories about how much fun it is to be a parent. I’m sure they’d love to hear your encouragement as well, either via comments or directly!

This tremendous event comes hot on the heels of Rene and Aurelie selling OX2 to the well respected interactive agency, LBi. I was honored to meet the CEO and CFO of LBi and happy to hear that they’re both quite excited about the capabilities that Rene, Aurelie, and the entire team at OX2 bring to LBi. It will be quite a year for R/A learning the joys of parenthood amidst their earn-out period but I have great faith in both mom and dad!

Congratulations to you both and I’m excited to meet Lucca when I return to Europe in the Fall.

About Eric T. Peterson

Eric T. Peterson is the founder of Web Analytics Demystified, Inc. and the author of Web Analytics Demystified, Web Site Measurement Hacks, and The Big Book of Key Performance Indicators. Mr. Peterson frequently presents on web analytics, is often cited in articles about digital measurement, and has been blogging on the subject since 2004. Want to speak with Eric? Contact Web Analytics Demystified

Posted Monday, April 7th, 2008 | 4 responses | Share, Save or Email